Your team loses 5 weeks a year to app switching.

For a team of 10, that's about $50,000 a year in lost time. Here's where it goes, and what it costs to stop it.

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INVOICE
Billed to: your team of 10
SWITCHING TAX
App switches, per person
1,200 a day
Time to refocus, each switch
just over 2 seconds
Time lost, per person
about 4 hours a week
Hours lost, whole team
2,000 a year
TOTAL DUE THIS YEAR
$50,000
Paid in your team's time, at $25.00 an hour.
Source: Harvard Business Review (2022). 200 hours per person per year × 10 people × $25.00 an hour.

One worker. One normal day.

1,200
times a day, they switch between apps.

Each switch takes just over 2 seconds to refocus. That adds up to about 45 minutes a day.

  • Slack
  • WhatsApp
  • Zoom
  • Gmail
  • Calendly
  • Loom
  • Dropbox
  • Fireflies
  • ClickUp
  • Google Drive
  • Trello
Source: Harvard Business Review, 2022 study of 137 workers at 3 Fortune 500 companies.

Watch it add up.

  1. 45 minper worker, every day
  2. ~4 hoursper worker, every week
  3. 5 weeksper worker, every year. That's 9% of their time.
  4. 50 weeksfor a team of 10, every year

A team of 10 loses almost one full employee a year.

You're paying a full time salary for someone who does nothing but switch tabs.

50 weeks, gone
Source: Harvard Business Review (2022). Team figure: 5 weeks × 10 workers.

What that time costs you, every year

A team of 10, at $25 an hour
$50,000
lost to app switching, every year. That's 2,000 hours of your team's time.
Calculate yours
200 hours a year per person, per HBR 2022, times $25 an hour, times 10 people.

And that number is the low end.

It only counts app switching. It leaves out all of this:

23 min
to get deep focus back after one interruption
2.26
other tasks people do before getting back to the first one
Up to 40%
of productive time lost to switching between tasks
Sources: Gloria Mark, University of California, Irvine (23 minutes and 2.26 tasks); American Psychological Association (up to 40%).

And the owner pays the most.

  • You chase people

    “Did you call them?” “Is it done?” Every day, one by one.

  • You repeat yourself

    The same answers, in three apps, to the same people.

  • You're the search engine

    “Where’s the contract?” “What did we decide?” They ask you.

  • You lose what leaves

    When someone quits, their chats and files walk out too.

A normal Tuesday on a 10 person team

  1. 8:05
    Owner asks who is calling the new lead. No answer.
    • WhatsApp
  2. 9:30
    A rep hunts for the contract in three places.
    • Gmail
    • Drive
    • Dropbox
  3. 11:00
    Video call ends. Nobody wrote down who does what.
    • Zoom
  4. 2:15
    Same question, asked again. Nobody remembers the answer.
    • Slack
  5. 4:40
    Owner follows up with three people, one at a time.
    • WhatsApp
    • Phone
    • Gmail
A typical day, for illustration. The chips show the apps each moment pulls people into.

Keep switching, or switch once.

Now compare that bill to the cost of fixing it. Team of 10.

Keep switching

Tools you pay for
9 or more separate apps
Time lost to switching
~4 hours per worker, every week
Who chases follow ups
You
Where decisions live
Scattered, or nowhere
Yearly cost
$50,000+
in lost time

MoreConnected

Tools you pay for
One place
Time lost to switching
Far fewer places to switch between
Who chases follow ups
Pulse sends you what is late and who has it, once a day
Where decisions live
Ask Pulse what your team decided
Yearly cost
$1,799.88
Team plan, $149.99 a month
Lost time at $25 an hour (the lowest quick pick in the calculator). MoreConnected Team plan: $149.99 a month for up to 10 people.

When does it start paying you back?

Your team loses about 4 hours a week, per worker. Here's what winning back a little of it is worth.

  1. Save 9 min a week
    per worker. Pays back 1× what it costs.
    $1,875 back a year
    Month paid off in 4 weeks
  2. Save 30 min a week
    per worker. Pays back 3.5× what it costs.
    $6,250 back a year
    Month paid off in 6 workdays
  3. Save 1 hour a week
    per worker. Pays back 6.9× what it costs.
    $12,500 back a year
    Month paid off in 3 workdays
  4. Save 2 hours a week
    per worker. Pays back 13.9× what it costs.
    $25,000 back a year
    Month paid off in 2 workdays
Team of 10 at $25.00 an hour, 50 working weeks. MoreConnected Team plan: $149.99 a month ($1,799.88 a year). 1× means it pays for itself. Bars are drawn to scale.

What do your apps cost today?

Tap the apps your team pays for. Then pick your team size.

Apps your team pays for
People on your team
Your apps, a month
$874.10
7 of 7 apps, 10 people
MoreConnected, a month
$149.99
Team plan. No yearly contract.
You save$8,689.32 a year

Even at their yearly prices, they cost more than our month to month plan.

Their list prices, per person, paid yearly, as of October 2026. Our plan renews monthly.

What $149.99 a month gets your team

Four systems in one app: Work, Sales, Marketing and Admin. Plus Pulse. Team plan: up to 10 people. See prices.

Your day, in one app.

A message comes in, you call, a post goes out, and Pulse reports on the project. All in one app.

1
A MESSAGE
AN
Ana
Harbor Supply wants a call today.
Voice note
3
A POST GOES OUT
Fresh bread is back on Saturday.
Friday, 9:00 am
Scheduled
2
YOU CALL
Harbor Supply
Call
Step 2 of 4: Contacted
4
PULSE REPORTS
Website project: 3 tasks done today. 2 in progress.
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Pick your team size and what an hour costs. We mark the plan that fits.

10
$25

Salary plus taxes and benefits, divided by hours worked. Most small teams land between $25 and $75.

Lost to app switching, every year
$50,000
2,000 hours of your team's time

Win back 9 minutes a week per person, and the plan pays for itself.

Team plan for 10 people: $149.99 a month. Team plan: up to 10 people included. Lost time: 200 hours per person a year, per HBR 2022, times the hourly cost. App switching time only.
Founding price: first 50 teams

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10 people included. Room for up to 25. Pulse included.
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